St. Johns County Visitor & Conv. Bureau
The mission of the St. Johns County Visitors & Convention Bureau (VCB) also known as St. Augustine, Ponte Vedra & The Beaches, is to brand and market the destination globally as a premier leisure, convention and business destination; to communicate the area’s assets and inherent benefits to consumers, meeting planners, travel trade, media, local community and constituents; and to facilitate the opportunity for partners to promote their individual businesses within that framework.
St. Augustine, Ponte Vedra & The Beaches is beautiful in nature, bountiful in recreation and bold in its heritage. It is the charm of narrow brick streets and overhanging balconies in our Nation’s Oldest City. It is the relaxing pace of seaside communities along pristine beaches. It is the indulgences of luxury resorts and spas, world-renowned golf. It is a setting of beautifully restored historic inns and distinctly authentic attractions all inspired by local artisans, writers, performers, sportsmen and those who just want to get the most out of life.